Licensing and Merchandising

 * Brand building initiatives with top licensees * Building consumer awareness * E-commerce / fulfillment solutions * Cross-licensed partnerships * Premiums and self-liquidating offers * Product development and sourcing

 * Relationship building * Integrated package development * Targeted program initiatives * Negotiation and evaluation * Identification of additional revenue streams

 * Development of promotional campaigns * Innovative trade incentives * Promotion execution * Online balloting programs / viral marketing

For more information contact:  Ralph Vuono Senior Director (201) 635-8004 rvuono@16wmarketing.com

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