NEWS - MAY 2017
"Good in Green" - Investors Bank Commercial with Phil Simms and Boomer Esiason
Football legends Phil Simms and Boomer Esiason join the Investors Bank team.
Link To Commercial
Break Down Your Banking: "Strategy" with Phil Simms, Boomer Esiason, and Investors Bank
Journalist Bonnie Bernstein discusses the role of strategy with Investors Bank CEO Kevin Cummings and football greats Phil Simms and Boomer Esiason in this second episode of Investors Bank's exclusive "Break Down Your Banking" web series.
Link to Episode 2
Break Down Your Banking: "Leadership" with Phil Simms, Boomer Esiason, and Investors Bank
Journalist Bonnie Bernstein discusses the concept of leadership with football greats Phil Simms and Boomer Esiason in this first episode of Investors Bank's exclusive "Break Down Your Banking" web series.
Link to Episode 1
Investors Bank Partners with the Pros for the "Experts in the Field" Campaign
Boomer Esiason & Phil Simms Bring NFL Star Power
NEWS PROVIDED BY
15 May, 2017, 08:00 ET
SHORT HILLS, N.J., May 15, 2017 /PRNewswire/ -- Investors Bancorp, Inc. (NASDAQ: ISBC) ("Company"), the holding company for Investors Bank ("Bank"), and former NFL quarterbacks, broadcasters and philanthropists Boomer Esiason and Phil Simms are suiting-up for a multi-media advertising campaign designed to showcase Investors' customized consumer and commercial banking solutions.
The campaign, launched the week of May 15, 2017, is entitled "Experts in the Field" and targets businesses in the New York and New Jersey metropolitan markets. There are prime time spots during "Dancing with the Stars" (Monday, May 15) and "The Voice" (Monday, May 15/Tuesday, May 16) to launch the campaign. The spots will also run on local and cable news programming, radio, billboards, and digital and social media. Investors Bank will be the featured sponsor for the "Investors Bank Quote of the Day" on New York Mets broadcasts on SNY.
With Investors you can bank with the “Experts in the Field”. Flanked by former NFL quarterbacks, broadcasters and philanthropists Phil Simms (far left) and Boomer Esiason (far right) are Investors Bank Chief Operating Officer Domenick Cama and Chief Executive Officer Kevin Cummings.
In the fall, television commercials will run on "The NFL Today", the CBS pre-game show where Esiason and Simms break down the week's games. The campaign was developed in partnership with Investors Bank's advertising agency, Source Communications. One of the commercials is available for viewing at https://www.myinvestorsbank.com/experts.
In announcing the campaign, Investors' Chief Operating Officer Domenick Cama said, "Investors Bank has evolved into New Jersey'slargest bank. With our focus on business and relationship banking, this campaign will help raise Investors Bank's level of brand awareness throughout the NY and NJ metropolitan regions. It will position us for future growth."
"Investors has a strong business and relationship banking team," said Investors Chief Executive Officer Kevin Cummings, "and it was just made stronger with the addition of Boomer and Phil. These are good men and professionals who know the value of teamwork. They are proven leaders on and off the field and exemplify Investors' core values of cooperation, character, community, and commitment."
Simms, in discussing the new relationship said, "Investors Bank meets customers' every day banking needs with a focus on helping them achieve their long-term goals. I have experienced Investors' professionalism, sincerity, and character first-hand as the bank has been a long-time sponsor of the Phil Simms North South All Star Game, which will be held at Kean University in June. They represent the very best of the region and I'm honored to be part of this winning team."
"Phil and Boomer are the perfect spokespersons for our bank and for this campaign," said Cama, "given their long-time connection to the New York/New Jersey metropolitan region – Phil as a New York Giant and Boomer as a New York Jet, Long Island native, and radio host for the WFAN Boomer & Carton Show."
As part of the campaign, The WFAN studio where the Boomer & Carton Show is broadcast will be named the Investors Bank Studio. Investors will also have a daily presence on the Boomer & Carton Show, as well as on other WFAN programming.
Branded content will extend and amplify the "Experts in the Field" campaign with engaging, interactive segments on leadership, strategy, relationships, and more, with nationally recognized broadcaster Bonnie Bernstein moderating discussions with Esiason, Simms, Cummings, and Investors Bank's commercial banking customers. Several of the segments are available for viewing at https://www.myinvestorsbank.com/experts.
"We think this campaign – through the conversations about life, football and community values – will help everyone get to know Investors Bank," said Cummings. "The resources and services Investors offers to businesses and consumers truly are tools for success."
"It is great to actually be working with Investors Bank," said Esiason. "Having dealt with Investors through my Cystic Fibrosis Foundation, I know the bank is committed to making a difference in the community. I am proud to be working with a team of professionals who also are good corporate citizens."
"Phil and Boomer's extensive work in the non-profit sector demonstrates their commitment to the community and helping others," said Cama, "that type of character is fundamental to the way we conduct business at Investors Bank. We believe we can do right and do well. Doing right by our customers is how we intend to become the leading community-oriented bank in the region."
Link to Article
Report: Chad Kelly signs four-year deal with Broncos
Published Wed, May 10, 2017 - The Buffalo News
St. Joe's and Ole Miss product Chad Kelly has reportedly signed his four-year rookie contract with the Denver Broncos, which selected him in the seventh round of the NFL Draft.
Chad Kelly could be Broncos’ starting QB of the future, but now he’s Mr. Irrelevant
Some are concerned about Kelly’s character, but he has the skills to thrive in the NFL.
by Kaleel.Weatherly Apr 29, 2017, 6:41pm EDT - SB Nation
Chad Kelly has a new place to call home, as the Broncos selected Kelly with the very last pick in the 2017 NFL Draft. The 23-year-old is a dual-threat quarterback who can make plays from anywhere on the field.
Denver should be excited about this pick because Kelly has the arm talent, poise, and athleticism to be a solid quarterback a the next level. He’s not a Day 1 starter, but he can transform into an NFL-caliber signal caller with proper coaching.